Joga Bonito's behind the scene

We all remember the spots of the Nike's Joga Bonito campaign, with samba-flavored soundtracks and Eric Cantona, a gruff defender of The Beautiful Game. In 2006, the most popular spots were the one dedicated to Ronaldinho - which superimposed images of Gaucho as a child and contemporary- and the one in which Cristiano Ronaldo and Zlatan Ibrahimovic challenged themselves to a skill's duel. Just about these two spots, a hidden gem has been resurrected recently on Youtube: a video of the English freestyler Billy Wingrove showing the backstage of the two advertisements.

Twelve years later Billy Wingrove - the boy who jumped in 2006 exhaled after the autograph of Ronaldinho - has become one of the most famous freestyler and youtuber in the world with the name of F2 Freestylers with Jeremy Lynch. In 2006 Wingrove was already known throughout the UK as one of the most talented freestylers on the scene. After several solo performances, including that during the 2006 World Cup, in 2010 he joined forces with Lynch and founded F2 Freestylers duo. Today, their Youtube channel has 6.7 million members and their most viewed videos count over 40 million loops. The duo regularly collaborates with the big sports brands and recently they have created one of the most beautiful advertisements of the last few months for the adidas Copa.