Atalanta unveil their first New Balance kit A new era begins for the Bergamaschi
New Balance has officially unveiled the new Atalanta Home Kit for the 2025/26 season. Taking center stage are the iconic black and blue vertical stripes, refreshed with a subtle yet bold touch. This marks a significant return for New Balance to the world of football, following the recent end of its major partnership with Bayer Leverkusen, whose kits have already been revealed.
"The 2025-26 Atalanta home kit is a statement of innovation and tradition," said Kenny McCallum, Senior Director of New Balance Football Product. "Respecting the club’s history, this design will inspire players and fans as Atalanta gets ready for an exciting new season." "Atalanta is pleased to officially present the 2025/26 home kit, designed by New Balance," said Romano Zanforlin, Commercial and Marketing Director of Atalanta BC. "A shirt that harmoniously blends tradition and innovation, radiating the fighting spirit that has always defined the Nerazzurri’s philosophy. It's more than just a jersey: it’s a symbol. It’s Atalanta personified."
Like all kits from the 25/26 season, this jersey incorporates the latest performance technologies. Developed with NB Dry technology, the shirt is made with next-generation fabrics that enhance breathability and help keep players cool and dry, both on and off the pitch. Technical features, such as heat-applied detailing and breathable side panels, ensure maximum comfort and an optimal fit.
