You can purchase the Milano Cortina 2026 torchbearers' tracksuit on Vinted And you'll probably find the one from the volunteers soon
The Olympic flame that will light the Milano Cortina 2026 Winter Olympic Games is currently traveling across Italy. Region after region, city after city, celebrities and athletes are proudly carrying Essential, namely the Olympic torch created by Studio Carlo Ratti Associati and Cavagna Group for the event. The route is followed step by step, and in recent days we have been getting familiar with the look of the torchbearers, as each of them wears a white Salomon branded outfit with yellow and orange details: a color palette that is bright and eye-catching, enhancing an outfit that combines technical precision and symbolic design, performance and style. An exclusive collection that is not available on the market for purchase. Or at least not officially.
Salomon’s torchbearer uniform appears online
One of these suits is in fact available on reselling websites for a total value of €900. The complete package includes a matching jacket and pants as well as a pair of gloves, all items clearly displaying the official Milano Cortina 2026 logo. A true memorabilia piece that will inevitably attract the interest of collectors but that, as mentioned, should not be available for purchase. In these cases there are agreements, either tacit or signed, whereby those who are given the clothing are not authorized to resell it. In its reconstruction, MilanoToday contacted the seller, who replied that the suit was never worn because of logistical problems.
From Tokyo to Paris: past Olympic resale cases
It is possible that this will remain the only torchbearer suit for sale, but it is only a matter of time before the Milano Cortina 2026 organizing committee will have to deal with the phenomenon of reselling. A look at the past is enough. Both during the Paris and Tokyo Olympic Games, thousands of cases were recorded in which volunteers put up for sale some of the official clothing provided to them. In 2024, it was in fact very easy to come across the turquoise-blue collection designed by Decathlon for the Paris Games, just as the ease with which the kits designed by Asics could be found on Mercari, a Japanese reselling platform, created security issues. This is a phenomenon that is also being closely monitored by the organizing committee of Los Angeles 2028, where Fanatics will be supplying the uniforms for volunteers.
Volunteers, official kits and Olympic memorabilia
According to the most accurate estimates, around 18,000 volunteers will be involved during the Milano Cortina 2026 Olympic and Paralympic Games. To these must be added employees and freelancers who will closely follow both events to create content or handle organizational matters. All of them will wear a second official uniform designed by Salomon: a kit of 17 interconnected elements including an outdoor jacket, two pairs of pants—one insulated for more extreme conditions and a lighter one for everyday activities—mid-layers, hats, gloves, and other elements. In total, 400,000 items have been produced, some of which are destined to end up on reselling websites. It is the most classic of market laws: on one side there is supply, driven by those willing to take the risk of selling some items for extra profit despite not being authorized; on the other side there is demand, namely collectors who know perfectly well how to navigate secondary markets to recover memorabilia pieces that only events like the Olympic Games are able to produce. Such as the official torchbearer suits.
