The 2026 Australian Open is the most fluorescent ever Most brands have embraced this trend

While we still don’t know who will lift the men’s and women’s trophies, one thing is certain: the 2026 Australian Open will go down in history as the most fluorescent edition ever. The opening matches of the tournament have made the trend impossible to ignore, with the majority of players stepping onto the court in kits defined by bold hues and high-voltage shades, splashing the season’s first Slam with more colour than ever.

Asics, adidas and New Balance

The 2026 Australian Open is the most fluorescent ever Most brands have embraced this trend | Image 598474
The 2026 Australian Open is the most fluorescent ever Most brands have embraced this trend | Image 598475
The 2026 Australian Open is the most fluorescent ever Most brands have embraced this trend | Image 598476
The 2026 Australian Open is the most fluorescent ever Most brands have embraced this trend | Image 598477
The 2026 Australian Open is the most fluorescent ever Most brands have embraced this trend | Image 598478
The 2026 Australian Open is the most fluorescent ever Most brands have embraced this trend | Image 598479
The 2026 Australian Open is the most fluorescent ever Most brands have embraced this trend | Image 598480

Asics has embraced the trend most decisively. On her debut, Jasmine Paolini stepped onto the court in a fluorescent green top-and-shorts combo, the same shade spotted on the cap worn by Zeynep Sönmez, paired with a monochrome pink outfit. The standout colour, however, is undoubtedly orange. Much of the credit goes to adidas, which has chosen this pantone across both its men’s and women’s kits. New Balance has also leaned into the hue with a special collection designed for Coco Gauff, although the American player has so far opted for a more understated, single-tone look.

Nike

The 2026 Australian Open is the most fluorescent ever Most brands have embraced this trend | Image 598483
The 2026 Australian Open is the most fluorescent ever Most brands have embraced this trend | Image 598484
The 2026 Australian Open is the most fluorescent ever Most brands have embraced this trend | Image 598485
The 2026 Australian Open is the most fluorescent ever Most brands have embraced this trend | Image 598486

Nike has also pushed hard on vibrant colourways. Carlos Alcaraz took to the court in his signature sleeveless top, split diagonally between a black triangle and a larger mint-green panel, echoed in his sneakers. Orange makes a strong comeback in Swoosh-branded collections as well, as seen in the kit worn by Aryna Sabalenka, where a fluorescent central stripe lights up a black-and-pink bodysuit with light-blue accents. Bold shades also define Mirra Andreeva’s look, built around alternating pale yellows and greens. All eyes are now on Jannik Sinner, who wore a muted mustard-coloured kit during his exhibition match against Félix Auger-Aliassime — a complete contrast to what has dominated the first two days of the Australian Open.

From Lacoste to lululemon

The 2026 Australian Open is the most fluorescent ever Most brands have embraced this trend | Image 598504
The 2026 Australian Open is the most fluorescent ever Most brands have embraced this trend | Image 598505
The 2026 Australian Open is the most fluorescent ever Most brands have embraced this trend | Image 598506
The 2026 Australian Open is the most fluorescent ever Most brands have embraced this trend | Image 598507
The 2026 Australian Open is the most fluorescent ever Most brands have embraced this trend | Image 598508
The 2026 Australian Open is the most fluorescent ever Most brands have embraced this trend | Image 598509

The fluorescent wave doesn’t stop there. Stanislas Wawrinka wore a Yonex kit featuring a gradient that fades from blue into white, starting from the bottom and moving upwards — a concept echoed by lululemon in Francis Tiafoe’s look. Priscilla Hon brought THE UPSIDE’s latest collection onto the court, centred around a monochrome yellow bodysuit. Even Lacoste joined in, unveiling more colourful options: a polo with a faded geometric pattern and another featuring a bold all-over geometric motif. A variation on the theme came from Mattia Bellucci, who wore a C.P. Company kit with soft silhouettes and muted tones, evoking a distinctly ’90s aesthetic. The only player to steer clear of the trend was Venus Williams, who — on the day she became the oldest player to compete in singles at the Australian Open — wore a dark blue, monochrome Lacoste kit. The exception that proves the rule.